BM INVOICE categorizes advertising content into three groups: White, Grey, and Black, each with specific industry types and policies. Clients must adhere strictly to the rules outlined below to maintain account integrity and campaign approval.
2.1. White Content Group (Compliant Content)
Applicable Industries:
Fashion, cosmetics, consumer products, food & beverage (F&B)
Real estate, furniture, home goods
Education, technology, approved health sectors, travel
Policies:
Minimum daily budget: $50 USD/day
Accepted payment methods: USDT (TRC20) or local VietNam bank transfer
Content must be clear, accurate, and not misleading
No exaggerated claims or absolute guarantees
Visuals must not be offensive or infringe copyright
Landing pages must clearly and honestly represent the product or service being advertised
2.2. Grey Content Group (Restricted Content)
Applicable Industries:
Credit services, job recruitment, financial education, dropshipping (with unclear product sources)
Investment apps, AI-based financial tools, new e-wallet platforms
Policies:
Minimum daily budget: $150 USD/day
Must use intermediate landing pages (no direct pixel tracking)
No investment enticements or guaranteed returns allowed
Content must be submitted for review at least 6 hours prior to launch
No content modifications during the campaign without prior approval
2.3. Black Content Group (High-Risk / Platform-Prohibited)
Applicable Industries:
Gambling, online casinos, lotteries, betting games
Forex trading, signal services, unlicensed stock platforms
Loan applications, lending services, unregulated investments
Policies:
Minimum daily budget: $300 USD/day
Mandatory weekly prepayment only (no daily or partial payments accepted)
100% full prepayment required before campaign launch
Use of cloaked domains, disguised content, or redirect techniques is mandatory
No direct linking ("naked" runs) or use of branded logos from prohibited services
All content must be either approved or created by the BM INVOICE team
Accounts will be immediately revoked without refund if unauthorized content changes are made